Branding
Branding extends beyond a beautiful logo! Our mission is to craft comprehensive brand identities for a diverse range of clients, from well-known brands to emerging start-ups and small businesses.
In every brand identity we create, we incorporate custom logotypes, providing a unique touch to your brand! Our custom logos and branding are designed to position your brand as the number one of the market. I will dive deep into your brand’s history and create a plan to be ahead of your competitors, create awareness, make your brand look good, but more importantly, make your customers feel connected and engaged with your brand.
You are starting a new business, and feel overwhelmed with all the tasks and doing branding yourself.
You need guidance to understand branding, launch your brand successfully and other creative tasks.
Your business has grown and needs a brand refresh that is more aligned with your growing brand.
You’re struggling to attract your ideal clients and/or set your brand apart from the competitors.
Need to evolve from a DIY look and achieve a more professional branding.
You invested in a cheap logo, but it doesn’t fully align with your business values and personality.
Who is this service for?
Does this sound like you? Book a free 30 minute call with me to discuss your business’ needs.
What We Offer
Startup Launch
Are you just starting your business or want to refresh your current brand with consistent elements? This package is perfect for you!
Branding
● Notion Client Portal
● Brand questionnaire
● Moodboard + Creative Direction
● Brand presentation
● Logo Suite
● Color Palette and Typography
● Brand Guidelines Sheet
● 2 revisions: Extra revisions can be discussed at an hourly rate fee
3-4 Weeks Turnaround
Social Butterfly
Are you a business that wants more social presence? This package is perfect to stand out on social media and glow with a unique creative brand identity.
Branding + Social
● Notion Client Portal
● Brand questionnaire
● Moodboard + Creative Direction
● Brand presentation
● Logo Suite
● Color Palette and Typography
● Brand Guidelines
● Brand Pattern
● Icon set for Instagram Highlights
● Instagram Post templates
● 3 Revisions: Extra revisions can be discussed at an hourly rate fee.4-5 Weeks Turnaround
Premium Glow
Are we a match? Then we get to work! We’ll go through onboarding, brand strategy and direction, brand design and touch points within your timeline.
Branding + Social + Collateral
● Notion Client Portal
● Brand questionnaire
● Moodboard + Creative Direction
● Brand presentation
● Logo Suite
● Color Palette and Typography
● Brand Guidelines
● Brand Pattern
● Icon set for Instagram Highlights
● Instagram Post templates
● Choose between:: 2x Stationary Design / or / 2x Collateral Design
● Packaging Design
● Mockups
● 3 Revisions: Extra revisions can be discussed at an hourly rate fee.5-6 Weeks Turnaround
A complete brand identity — in just one day.
Brand in a Day
Short on time, working with a smaller budget, or craving clarity fast? This service is designed to give you a high-impact, professionally crafted brand identity in just one day.
Before the Day
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1:1 Onboarding Call
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Brand Discovery Questionnaire
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Creative Direction & Prep Call
On the Day
Book me exclusively for 8 focused hours to bring your brand to life.Deliverables
By 7PM, you’ll receive:-
Logo Suite (Primary, Secondary + Brand Mark)
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Curated Colour Palette & Font Suite
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Anything else we can fit into the day
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Plus: 2 Days of Launch Support to help you roll out your new brand with confidence
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Does this sound like you? Book a free 30 minute call with me to discuss your business’ needs.
Additional Deliverables
We also offer a range of extra services which can be added to our pre-made packages. When you enquire, simply share with us which additional deliverables you are interested in, and we can craft a custom package for you.
Brand Patterns
Website Design
Stationery
Illustration
Packaging
Animated logo
How does it work?
Let me introduce you to my refined process that all my clients love!!
Brand Strategy & Design
Are we a match? Then we get to work! We’ll go through onboarding, brand strategy and direction, brand design and touch points within your timeline.
Book a 1 on 1 call
We’ll talk about your
business and brand
needs.
Customised Proposal
I will send you a proposal with the solutions for your
business needs.
Launch & Beyond
Once the design is approved, we will send over all the high resolution files. We will provide guidance for how to launch properly and creative ideas for your business.
Are you a DIY person?
That's great, go you! If you like to be hands on on your business and you are thinking about designing your own branding yourself, I have a few services that can help you:
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1. Can I have just a logo?a. Branding is more than a pretty logo. We advocate for logo suites because having just one logo restricts successful design application. We'll create 3-4 logo variations, establish your brand's typography, and color palettes for a recognizable and cohesive brand identity.
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2. How does payment work?a. We request a 50% upfront payment before commencing the projects and the remaining 50% at the end of the project. This will, of course, be noted on our contract. b. For clients within Australia, payment is taken through bank transfer. For international clients outside of Australia, payment is through International Bank Transfer.
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3. How will we communicate?a. We will create a Notion Client Portal just for you, a very intuitive and easy-to-use client portal where you can track the Branding progress, provide feedback, send and receive files, and more.
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4. What are Brand Guidelines?a. The brand guidelines document is an in-depth guide on how to successfully use your brand identity and assets. This can be used by you, other designers, web developers and employees. Following this brand bible will allow for consistency across all marketing materials. It includes things like logo usage, typography hierarchy, do’s & don’ts, colour codes and more!
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5. How many revisions do I get?a. Based on the package you selected, you will have more or less revisions. If you need extra revisions, these will have an extra cost per hour - I will send you a quote that you will need to approve before working on the new changes.
FAQs
One Page Brand Guide Template
Brand guidelines documents can be quite long. Sometimes you just need a quick reference sheet where you can access the most important information in one glance.
The One Page Branding Guideline is perfect to share with your team, freelancers or keep handy on your desktop!
Featured Projects
Here’s what past clients are saying
“Sara has been an absolute delight to work with! I initially engaged her for brand development and strategy and have retained her for product design and illustration services. She has excelled at both. A strong client focus, coupled with her creativity and design skills have been invaluable.
Melanie May
Co-Founder of Flippi
"It was a pleasure to work with Sara. She helped us create our branding, including logo for a startup hospitality business. Great communicator, very organised and super creative. It was clear that she understood our identity quickly and was able to translate this into a creative yet very practical branding kit. I highly recommend Sara."
Marlien Brandjes
Founder of Glamping Estate
I can't say enough good things about Sara! She completely nailed my branding. From the start, she was super helpful, really understood my vision, and brought it to life in a way I couldn't have imagined. I highly recommend her services and I'm already planning to work with her on my next business idea.
Sonia Mbachu
Founder of Mileco
1on1 Brand Audit & Strategy
Do you already have branding but are unsure it is working?
I will do a Brand audit for your company to help identify areas for branding improvement followed by a custom report and a 1 hour call to discuss a strategic plan with tips and recommendations to take your brand to the next level.
