SaCSA & Creative Australia Launch Video

SaCSA & Creative Australia – CWSS Report Launch Video
Client: SaCSA & Creative Australia

Agency: IVORY Media

Role: Motion Designer / Animator

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For the launch of the Creative Workforce Scoping Study (CWSS) report, I created a concise and visually engaging animation that reflects the contemporary tone of both SaCSA and Creative Australia. The goal was to present the report as a groundbreaking resource offering vital insights into longstanding and emerging challenges in the creative sector.

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Targeted at arts industry organisations, employers, and government stakeholders, the video introduces key themes of the report while guiding viewers toward the call-to-action: to download and read the full document.

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Rather than using a traditional cartoon explainer style, the animation embraces a sleek, modern aesthetic—highlighting the structure of the report through dynamic transitions, clean typography, and a creative visual narrative that aligns with the clients’ brands.